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By firefighters, for firefighters

FIRST IN. LAST OUT.

Firefighter-founded merch. Raw, original, and built to last — for everyone who's connected to the fire service.

The Gear

SHOP THE PACK

👕 bestseller Choose options
First In. Last Out. Tee

Classic heavyweight crew neck. Statement front print.

€34.95
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First In. Last Out. Hoodie

The signature motto on a heavyweight hoodie built for the long watch.

€54.95
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First In. Last Out. Long Sleeve

Signature print on a long-sleeve for the cold early calls.

€39.95
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🧢 new
First In. Last Out. Cap

Low-profile embroidered cap. Quiet front, loud meaning.

€24.95
new
FyreWulf Enamel Mug

Heavy-duty 11oz. Lives on your station locker.

€19.95
Keep The Fire Alive Hoodie

Mid-weight pullover. Perfect for the cold watch.

€44.95 €54.95
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Eat. Sleep. Rescue. Repeat. Tee

For the ones who wouldn't have it any other way.

€32.95
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Maltese Cross Tee

Heritage print, worn with pride. Quiet on the front, loud in meaning.

€34.95
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Probie Tee

Everyone starts somewhere. Wear it loud.

€29.95
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Brotherhood Zip Hoodie

Heavyweight zip-up, built for the long shift.

€59.95
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🧥 bestseller Choose options
On Call Hoodie

Always ready. So is this.

€54.95
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Coffee, Then Chaos Mug

But first, coffee. Then chaos.

€16.95
🔥 Sold out
Maltese Cross Patch

Iron-on heritage patch. Helmet, locker, or jacket.

€7.95
Sold out
🧢 new
FyreWulf Beanie

Knit beanie for the cold early calls.

€22.95
🔥
First In Sticker Pack

Slap 'em on your helmet, locker, or rig.

€6.95
Future Firefighter Kids Tee

For the little one who already knows the plan.

€22.95
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Lil' Wulf Kids Hoodie

Soft, warm, and ready for adventure.

€34.95
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The Manifesto

"Every design should make someone feel something. Laugh, smile, nod in recognition. Or simply think: that's awesome. If it starts a conversation — we've done our job."

Join the Pack

DON'T MISS A DROP

New designs, station exclusives, and the occasional bad joke. No spam — we don't quit, but we don't nag either.